Great ideas are overrated. The discipline to take action on those great ideas is the true treasure.

Without intention and execution, ideas are meritless. If you sit on a good idea, not only does that not serve you, but the idea will find someone else more willing and able to birth it, which will fill you with resentment.

Personally, I’m no longer impressed by the grand ideas I hear about. My own ideas are rarely as good as the ones that come to me from my friends and colleagues. Because it isn’t really about how good an idea is. …

To sell anything — an idea, a perspective, a product, a lifestyle, a service, etc — your audience must trust you and that your offer will give them the result(s) they expect. The most direct route to earning trust is through openness and honesty. On your part. By letting people in and seeing you as you are when no one’s looking. Easy to grasp. Very, very hard to do.

But your vulnerability is a strength, not a weakness. It’s a feature, not a bug. …

If you’re not getting the results you want at work, it’s on to you fix it.

Want your contributions to be seen by the decision-makers in your organization? Make yourself indispensable. Getting noticed is an organic byproduct of that pursuit.

When you consistently and genuinely serve your squad and clients more than selling or serving yourself, people will be taken aback. You’ll be leading by example. You’ll start setting a tone and culture. This starts to become your personal brand. Suddenly, management wants to see you in their office to share recent customer and staff compliments. Suddenly, you’re promoted. Suddenly…

I recognize and accept that I will fail at something every single day. A deadline I was supposed to meet. A task that didn’t get checked off. Somebody I couldn’t get back to quickly enough. Being completely present with eating lunch while eating lunch. You name it.

But I kind of welcome it now because it’s all a part of my story. A story that is a journey: one that is all my own — made specifically for me to trek. Taking ownership of that fact changed things. Failures are like little lessons we take personally rather than meaningfully.

Every…

Has attention become the most valuable resource in the world, second only to time? As corps spend billions each year on buying our attention, smaller businesses must be creative in finding authentic ways to cut through the noise.

One path forward is to make your offering as foolproof, honest, and memorable as possible for a very specific type of person. In turn, you’re more likely to be rewarded with niched adoption of your product, service, or brand.

While everyone else buys eyeballs and ears, we can earn lasting loyalty through intimacy. Deep and narrow connecting over shallow and broad targeting…

That failure led to something revelatory. A realization and truth that I wouldn’t have otherwise known…

I thought I could simply inspire you to unleash your superpowers by showing you the way. By flooding your social media feeds with powerful, positive content. By getting you to shift your perspective and believe in yourself a little more than you did before.

But in doing all of that for the past half-decade, I left out the one thing that arguably matters most: I failed to share my stories with you. I failed at letting you in. …

Friends. Family. Strangers. People have been telling me for years that I should write a book. Years! Not even on any particular topic either, just that because they felt I was articulate and talked so much, that I needed to put it all in a place they could refer to easily. A place that would make it more shareable for them. And something I could autograph for them in case I ever made it big and that signature made the book triple in value.

I promised them that I would write one, at some point in my life, but for…

Resolutions. Meh.

Intentions. Now we’re talking.

If resolutions are goalposts, checkpoints and destinations, then intentions are the roadmaps, processes and journeys getting you from A to Z. What if instead of making resolutions each year, we backed up and defined our intentions first? More specifically, our intentions serving a theme for the year ahead. It’s often said that the life is all about the journey, not the destination and if we frame things in that light, our intentions could be full of adventurous, scary, enlightening experiences; all leading towards a primary theme or ideal that resonates with you.

Resolutions can…